I just got back from a whirl wind trip to New York City. Whirl wind meaning, I arrived to the Hilton Fashion District Monday night at midnight and was on a shuttle back to LGA at 3:30am on Wednesday morning. Wait till you hear what I did in between!
Tuesday was jam packed of adventure with a splash of awesomesauce!
I work for a company called Collective Bias and run a community of over 1600 bloggers. Mars chose 5 bloggers (Lori Pace, Monica Benavidez, Kristy Still, Rebecca Parsons and Deb Thompson) from our community to attend the opening of the Museum of Chocolate Art in New York City. The 5 bloggers that participated in the M&M’s candy corn campaign did an outstanding job during the campaign. We provided them with an all expense paid trip to the city to attend the launch party for The Museum of Chocolate in NYC.
We woke up Tuesday morning and met the bloggers for breakfast at the hotel restaurant, RAW. I had a little surprise for the bloggers when they got to the table… Sony sent me 5 Sony Alpha NEX cameras to give to the bloggers to use on their New York adventure! They were beyond ecstatic over the cameras!
After breakfast our next surprise for the bloggers was a sight seeing trip around the city… the Sex in the City tour! We boarded the bus and toured the spots around the city where Carrie and her friends filmed the HBO favorite. We ate cupcakes from Magnolia Bakery and shopped in the West Village on Bleeker Street. It was fun being able to tour the city’s hot spots.
After the tour we headed over to the M&M’s store in Times Square. It’s a massive store with everything M&M’s. We saw all the new gear featuring Ms. Brown, which is the newest M&M character that was featured in the M&M’s Superbowl commercial. Here is the commercial:
After everyone had purchased their souvenirs we grabbed a bite to eat and then headed back to the hotel to get ready for the main event.
The launch party was held at The Museum of Chocolate in New York City. We were surprised when Vanessa Williams showed up at the party because we had no idea what to expect. All the party details had been hush, hush so you can imagine our excitement when Vanessa walked in!
The museum, which is located at 468 Broadway, will be free and open to the general public daily from 11:00 a.m. – 8:00 p.m. through Sunday, February 12, 2012. The museum features nearly 20 commissioned art pieces created with real milk chocolate that tell Ms. Brown’s life story. Can’t make it to New York City? Here’s a virtual tour of the museum:
I got the opportunity to chat a little with Vanessa Williams after we had our photo taken together and she is one of the nicest celebrities I have ever met. We talked about family, what I do and I explained what the bloggers do and why they are such an important part of any media launch. What an awesome experience!